The service-dominant logic of marketing : dialog, debate,...

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Business & Economics - Sales & Marketing
The service-dominant logic of marketing...

The service-dominant logic of marketing : dialog, debate, and directions

Lusch, Robert F., Vargo, Stephen L.

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Categorias:

Business & Economics - Sales & Marketing

Ano:

2015

Editora:

Routledge

Idioma:

english

Páginas:

449

ISBN 10:

076561491X

ISBN 13:

9780765614919

Arquivo:

PDF, 3.19 MB

IPFS:

,

english, 2015

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